Campaigns & Messaging
Send targeted messages to your guests via SMS, WhatsApp, or email. Create campaigns with smart audience filters, schedule sends, and track delivery in real time.
Channels
Section titled “Channels”Three delivery channels:
- SMS — Direct text messages to your guests’ phones
- WhatsApp — Template-based WhatsApp messages
- Email — Rich HTML emails with open and click tracking
Campaign Wizard
Section titled “Campaign Wizard”A step-by-step wizard for creating campaigns:
Channel Selection
Section titled “Channel Selection”Choose SMS, WhatsApp, or email. Each channel shows its requirements (e.g., phone number for SMS, email address for email).
Audience Selection
Section titled “Audience Selection”Smart filters to target the right guests:
- RSVP status — Filter by confirmed, pending, declined
- Contact groups — Target specific groups
- Side — Filter by bride/groom side
- Contact history — Target guests contacted fewer than N times
- Search — Find specific guests by name, email, or phone
- Specific people — Hand-pick individual recipients
- Exclusions — Exclude specific people from the audience
A live recipient preview shows exactly who will receive the message before sending.
Content Editor
Section titled “Content Editor”- Token editor — Insert personalization variables like
{{name}},{{event_name}},{{rsvp_link}} - Message templates — Save and reuse message templates per channel
- SMS templates — Pre-built templates for common scenarios (RSVP reminders, save-the-dates, thank-yous)
- Subject line — For email campaigns
Scheduling
Section titled “Scheduling”Four schedule types:
- Send now — Immediate delivery
- Scheduled — Pick a specific date and time
- Recurring (cron) — Repeat on a schedule (e.g., every Monday at 9am)
- Event-relative — Relative to the event date (e.g., 7 days before, 1 day after)
Timezone-aware scheduling with automatic next-run calculation.
Campaign Management
Section titled “Campaign Management”Campaign List
Section titled “Campaign List”Overview of all campaigns with status indicators:
- Draft — Not yet sent
- Scheduled — Waiting for scheduled time
- Sending — Currently delivering
- Sent — Delivery complete
- Failed — Delivery encountered errors
Campaign Detail
Section titled “Campaign Detail”Drill into any campaign to see:
- Recipient list with individual delivery status
- Per-recipient status: pending, sent, delivered, read, failed
- Error details for failed deliveries
- Retry failed sends
Smart Suggestions
Section titled “Smart Suggestions”AI-powered automation presets for common messaging workflows:
- RSVP reminder to pending guests
- Save-the-date announcements
- Event update notifications
- Thank-you messages after the event
Selfie Finder
Section titled “Selfie Finder”Guests text a selfie to the event’s phone number and automatically receive back all event photos they appear in. Face matching happens in seconds — no app download or login required.
Email Analytics
Section titled “Email Analytics”Track email campaign performance:
- Open tracking — 1x1 transparent pixel embedded in emails
- Click tracking — Link redirect through tracking endpoint
- Metrics — Total sent, opened, clicked, open rate, click rate, CTR
Delivery Tracking
Section titled “Delivery Tracking”Real-time delivery status updates for every message:
- SMS/WhatsApp — See when messages are delivered, read, or failed
- Error details — Clear explanations when a message can’t be delivered
Email Templates
Section titled “Email Templates”Two template systems:
- Message templates — Simple text templates with variable substitution for SMS/WhatsApp/email
- Email templates — Rich HTML templates with subject, body, and typed variables (string, number, date)
Templates can be event-scoped or system-wide (shared across all events).
Reliable Delivery
Section titled “Reliable Delivery”Campaigns are processed in the background so you can close the page after hitting send. A single failed message won’t stop the rest of your campaign — each recipient is handled independently.
Automations
Section titled “Automations”Pre-configured automation workflows that combine audience filters with scheduling:
- Set up recurring campaigns that run on a schedule
- Pause and resume automations at any time
- Track last run and next run times